PLP 097: Shakes on Event Promotion and the Twisted Lines Experience

Today’s guest is Yera, better known in the Atlanta techno scene as Shakes. Yera is a die-hard techno fan, fashionista and the founder of Twisted Lines. Twisted Lines began in 2018 in the alleyways of L.A., but has grown into an Atlanta-based community of techno and house music lovers who build art events inspired by the underground warehouse raves of the 90’s. Her events are much more than just themed music nights: past events have incorporated sports car collectives, art installations, and they recently closed out Atlanta’s Digital Art Week.

You’ll Learn

  • Why she distinguishes Twisted Lines as a “music collective” rather than just an event promotion company
  • What “Underground” means to her
  • Why she writes letters to herself
  • Her biggest fear running Twisted Lines
  • What DJs need to know when working with promoters
  • Why she loves fashion and how it helps her

Resources

Before you go....

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